I've been following the blog Up Up Creative for a good long while now. Julie, the woman behind it, is pretty amazing and I love reading her posts. She's doing something a little, um, crazy during the month of September.
She's letting people NAME THEIR PRICE for wedding invitations.
Yes, that's right. Name your price. She's calling it Up Up Yours. (ha ha ha.) It's a bit of an experiment, and when I first read of her plans to do this a few weeks ago, I thought it was a heck of a gamble. But Julie is hoping to turn the wedding industry on its head and start a conversation of value, particularly the value people place on handmade, quality, small business, and the ability to work one-on-one with a real, live human being.
If you're in the market for wedding invitations, this is probably the deal of a lifetime. And if you're not in the market for wedding invitations, perhaps you'll still support Julie by purchasing any of her other really fun products.
She has a fun little video that introduces her and her concept.
And when you're done with the video, perhaps you can swing by and see Julie at her blog or her store.